DICK’S SPORTING GOODS
The Jersey Report
Product, Branding, Design, Illustration, UI/UX
Challenge
Turn Dick’s Sporting Goods’ jersey sales data into an experience fans could enjoy before, during, and after the game.
Solution
Interactive sales data visualizations that spur on competition between fans and provide a unique measure of each player’s popularity.
Results
A vivid, engaging experience that allowed DSG to enhance fans’ enjoyment of the game, and increase awareness around their brand.
A vivid, engaging experience that allowed DSG to enhance fans’ enjoyment of the game, and increase awareness around their brand.
